Get the best practices for tracking marketing KPIs and metrics to prove the impact that marketing has on the organization.
Founder & CEO, Craig Jordan, shares his insights on marketing success metrics and the numbers to bring to the C-Suite.
Understand the process for tracking the success metrics for greater insight.
Discover marketing campaign influence on the funnel, from lead to revenue.
Separate the vanity metrics from the data that you can bring to the C-Suite.
Get expert recommendations for how to prepare for budget conversations with leadership.
There is so much data that marketers have access to. What are the metrics to be focused on and what could be a distraction?
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