Download our Ideal Customer Profile template to refine your ICP and optimize your lead qualification process, so you can build pipeline with the best leads for your business.
“We went from a 9:1 close rate to about a 4:1 close rate, and I would attribute that to being able to stop the flow of unqualified people at the top of the funnel.”
—Robert McLaws, CEO & Co-Founder, BurnRate.io
Focus on the Right Targets
Obtain a clear definition of your Ideal Customer Profile to focus efforts on the most ideal fit leads for your business.
Align with Sales
Collaborate with Sales to define your ICP and experience an effective lead hand-off that accelerates the funnel.
Increase Win Rates
Achieve better meetings with the right leads and build pipeline that is more likely to close with the best fit targets.
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